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Should Marketers Embed Video in Emails?

Everyone pretty much agrees using video in emails is a good idea. But what’s the best way to do it? Marketers have been trying to answer this question since the late 1990s, eons ago in...


Beyond YouTube: What to Look For in A Video Hosting Company

There was a time—not all that long ago—when it was a matter of course to upload all your videos to YouTube. Marketing mavens believed that YouTube was the best—and perhaps only—shot at...


Paid Video Marketing Campaigns: A Primer

So you’ve invested the time, money, and creative energy into creating a top-notch marketing video for your business. Now, you need to make sure that people see it.


Video Marketing Trends for 2015

Online video saw explosive growth in 2014. Every month, YouTube attracts more than one billion unique global viewers spending a collective six billion hours watching videos. Users upload an average of...


How to optimize your sales funnel with online video

By now most of us know that online video is a major asset for business marketing. The data points are clear and ubiquitous. Even if we didn’t have data to back it up, it just seems that a blog post...


Zoom in and out to make animated your videos shine

When I first started making videos on GoAnimate I was super impressed with how easy it was to create professional-quality videos. After a few minutes I felt pretty confident with my budding skills,...


Interview with Common Craft Founder Lee LeFever

Looking to explain your business and products to potential customers? The #1 way to get the message across — with the best return on your investment — is through the medium of video.


Webinar: How to Create Stellar Videos that Generate Leads With Cloud-Based Tools

Video is a key component of the modern marketing mix. Yet, for most marketers, producing a video involves getting an entire team of video experts involved. It appears to be a daunting, costly, and...


Press And Mentions: A Creative Exercise For Writing Your Video Script

Welcome to our Press And Mentions section, where we’ll show off some of our favorite pieces from around the web that feature GoAnimate for Business and our popular consumer site, GoAnimate.com, out...


Case Study: Marketing Agency Increases Leads 40% with GoAnimate Video

Greystack Digital Marketing is an inbound marketing agency that helps its clients throughout Greater New York’s Hudson Valley connect and interact with their customers and prospects online. The firm...


3 Beautiful Powerpoint Templates - Free

GoAnimate is a suite of web applications that allow you to make amazing animated videos easily. We’re working on a powerpoint presentation a couple weeks ago and found the old...


How Can Startups Use Video To Market Themselves?

For startups these days, video is all the rage. As cliché as it sounds, it’s absolutely true. At the 2012 TV and Everything Video forum by the Association of National Advertisers, the...